Food photography is a specialty in photographing food items. This type of photography can be either professional or amateur depending on the purpose and who is using it. Each has its place, but it is important to know the difference for entrepreneurs.
What is amateur food photography?
The term "amateur" does not necessarily refer to the photographer's skill, but the final result. Amateur shots can be identified by a few things. Poor lighting conditions, lackluster subject focus, low-resolution photos, and a lack of understanding of basic photography principles are just a few of the things that can lead to amateur shots.
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Let's now talk about Professional Food Photography:
Professional means you expect a higher standard. This is the kind of photography that your business deserves. We are not trying to define the person behind the lens, but the actual output.
Point 1 – Professional Shots Are Properly lit
Even though photos are not necessarily bright, they can still be considered appropriate. We mean that the light has been purposely designed and shaped to suit the subject's purpose. Here, "purpose" is the keyword.
Let's suppose your goal is to create a picture for a restaurant's menu board. For clarity, you want something simple and clean. The photographer can place the food in front of large bright strobes against a white background.
2: Professional Shots are Properly Styled & Composed
A good tip for Food Photography is to look down at the food on your plate. This makes it feel more like you're about to savor the food and helps you to connect with it.
Many food photographers work with Food Stylists, who are responsible for making sure that the food looks great.